Kanica elevates children's hair care with natural, vegan, and cruelty-free products, delivering salon-quality results at home. Their mission: to provide parents with safe, effective solutions using ingredients like avocado, aloe vera, wheat germ, and green tea for healthy, radiant hair.
At Artema, we led a comprehensive rebrand and digital strategy for Mexico and USA markets, building dual-language platforms with content tailored for each audience. Our work included:
Redesigning Amazon stores with optimized UX for each market.
Creating and launching a Shopify store for a seamless online experience.
Revamping the Mercado Libre store to align with Kanica’s identity.
Crafting platform-specific content—customized posts, product descriptions, and visuals for Amazon, Mercado Libre, Shopify, and social media.
Managing social media channels with bilingual content to engage both audiences.
Conducting market research and ad optimization for effective campaigns.
Professional product photography to showcase quality across every platform.
With personalized strategies and cohesive design across all platforms, Kanica is now ready to thrive internationally and deliver the best in children’s hair care.
